Court of the European Union issued a decision according to which the image of a leaf of marijuana cannot be registered as trademark.
This ban is associated with a long litigation that began in 2016.
One of the Italian companies have applied for registration of the trade mark. The sketch contained a picture of marijuana and the words “CANNABIS STORE AMSTERDAM”. The application was to be considered by the EU Committee on intellectual property. The office refused to register citing the conflict with public opinion. Later, the company filed a complaint in the Court of the European Union.
Having considered all aspects of the case, the court came to the conclusion that the intellectual property office had every right to consider that the trademark is associated with drug trafficking and so its use is unacceptable.